Clinic design and brand that looks as good as your care
Patients judge a clinic before they meet anyone. A tired logo, five fonts and a stock photo of a smiling stranger say “not sure about this place”. A clean, consistent look says “established, careful, worth booking”.
We tidy your clinic’s look and make it the same everywhere a patient sees it: your website, your online profile, your forms, your signs and your posts.
- Numbers you can check
Our figures come from a public scan of clinic homepages, and we publish how we counted.
How we count - Your accounts stay yours
Your domain, website and online profile are in your name from day one.
How we work - Month to month
No long contract. Thirty days’ notice, and your accounts and numbers stay with you.
Read the FAQ - No patient information needed
We work on your website, profiles and settings. Patient records stay in your clinic.
Privacy policy
Trust is decided in seconds
A new patient comparing three clinics on a phone has little to go on. Your name, your photos, your stars and how the page looks. If the site, the profile and the sign on the door all look different, the clinic feels less sure of itself.
Good design here is not decoration. It makes the booking button easy to find, the text easy to read and the clinic easy to remember.
What design and brand covers
A logo tidy or refresh
Usually a cleaner version of the logo you have, so patients who know you still recognise you. A new logo only if you want one.
Colours and type
A small set of colours and one or two fonts, chosen to be readable and to pass accessibility contrast on screens and print.
A one-page brand guide
Your logo, colours, fonts and photo style on one page, so anyone on your team, or any printer, gets it right.
Templates your team can use
Social post templates, an email header, a new-patient form header and simple signage, made in tools your team already has.
Website and profile, matched
Your site and online profile updated to the same look, with real photos in place of stock.
How a brand refresh works
1. Marketing audit
We look at your clinic the way a new patient does: site, profile, photos and posts.
2. A short brief
What patients should feel, what to keep and what to drop. We ask; you decide.
3. Options to choose from
A small number of directions, shown on your real homepage and a real post, not on a blank page.
4. You approve
Nothing changes until you say yes.
5. Roll it out and hand over
We apply the look to your site, profile and templates, and hand over every file in your clinic’s name.
How design fits the two ways to work
Fix it once
Design and brand is part of the one-time project. We build the look, apply it and hand over the files and the guide.
We manage it
Our monthly plan covers your website, so the site keeps the look as pages change. Templates and print stay with your team. See Website management.
Not sure where your clinic stands? We’ll look at it the way a new patient does and send a short written report. No pitch.
Part of step 2: win the visit
A consistent look helps a patient trust you in the minute they decide whether to book. See step 2: win the visit, alongside clinic websites and photo and video coordination.
Signs your clinic’s look needs work
Different everywhere
The sign, the site and the profile each use a different logo or colour.
Stock photos of strangers
Patients can tell, and it makes the clinic feel less real.
Hard to read on a phone
Thin grey text, small buttons and busy backgrounds.
Files nobody can find
The logo lives with a designer who left, in a format nobody can open.
Questions owners ask
Do we have to change our name or logo?
No. Usually we tidy what you have. We change it only if you want to.
Will our patients still recognise us?
Yes. A refresh keeps what patients know, and makes it cleaner and more consistent.
Do we own the files?
Yes. Your logo, guide and templates are handed over in your clinic’s name. Fonts and stock licensed from a third party stay under their own terms.
Do you print signs?
We prepare print-ready files. Your local printer prints them.